This site is part of the Global Exhibitions Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.

EarthLink Beefs Up National Master Program Support
September 13, 2012 - News

**Editor's Note: Click here to see which channel people were on the move from May through July.**

CHANNEL PARTNERS — EarthLink Business (Booth #515) is beefing up support for its new National Master Program.

The company recently hired Shirley Ah Sing from XO Communications to serve as senior partner development manager; now, she's being joined by partner development managers Stephanie Bouras and Kristie Sutter. In addition, Jessica Paire, senior channel marketing manager has rejoined EarthLink and implements marketing programs for the team.

The National Master Program has a dedicated team working initially with nine master agencies. Those masters have dedicated partner development managers and access to resources such as reporting, dedicated account managers, a sales support team, a quote team and a partner advisory board.

“EarthLink Business is evolving and creating a go-to-market strategy that will meet our partners’ business requirements," said Sherri Turpin, EarthLink's vice president of channel strategy. “We are making it a point to learn the master agent’s business and align our actions and tools to reach our joint goals and objectives."

EarthLink Business is also changing its messaging around master agents and their partners. The company said that messaging now focuses on multilocation customers.

comments powered by Disqus
Related News
Amazon, Cisco, Verizon and AT&T channel executives are among the industry thought leaders in
Craig Galbraith
The company launched For Business earlier this year to provide high-quality