Beyond Coax: Selling Cableco Ethernet & Optical Services

When thinking about selling cable, what comes to mind is coaxial service. This Internet access service is great in the right application, but lacks SLAs and cannot meet the needs for higher-bandwidth customers. Cablecos are quick to point out that coax isn't the only game in town, many offer high-capacity Ethernet and optical services in competition with telcos. To help channel partners navigate these services, this digital issue will cover:

Cable MSOs Address the Bandwidth Thirst
The fiber and Ethernet-based broadband services cable MSOs are currently ramping up put them in a position to be credible solutions providers to businesses.

Applications for High-Capacity Connections
Cable Ethernet and Optical services are used for high-speed Internet access or various WAN connections, but it is the applications for these services that are creating demand.

The Evolving Broadband Aggregator
Most aggregators started with telco DSL services, but some have added cableco services — first coaxial-based and more recently their higher-capacity fiber-based services.

Case Study: TWCBC Brings Union Bank Up to Speed
Data transmission speed doubled, jumping from 1.5MBps to 3MBps, and Union Bank says its congestion problems are a thing of the past.

PLUS GUIDES TO:

Cable Company/Aggregator Bandwidth Services
Cable Company/Aggregator Channel Programs