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SproutLoud Hires Dell, AT&T, Verizon Vet as Channel Marketing VP

Organization

**Editor’s Note: Click here to see which channel people were on the move in June.**

SproutLoud's Sean WisdomSean Wisdom, Dell’s former global director for software marketing, has joined SproutLoud as its vice president of channel marketing.

Throughout his career, Wisdom has focused on launching new business ventures for Fortune 100 brands and taking initiatives from concept to $100 million in revenue. With Dell, he built and executed strategies for mobility, cloud, analytics and security across the Americas, EMEA and APAC.

Wisdom also led the development of AT&T’s indirect distribution strategy, and helped build Global 500 sales and marketing organizations for Verizon and Weblink Wireless.

“Sean has a long history of helping big brands turn technology into a platform for improving revenue performance,” said Jared Shusterman, SproutLoud’s CEO. “His expertise and experience are a great fit here at SproutLoud and a key component in our plans for continued growth and leadership in this space.”{ad}

SproutLoud is a cloud-based channel marketing platform aimed at helping brands in any vertical manage and govern their marketing campaigns and programs with the channel partners that sell their products or services.

“I’ve never seen a company that has such a clear vision of how to use technology to simplify what has become an incredibly complex marketing environment,” Wisdom said. “If you look at how SproutLoud has reimagined the entire campaign funding and execution process, it’s clear to me that they’re on the verge of explosive growth.”


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