news


Level 3 Enhances Business Partner Program

Level 3 Communications Inc.s Business Markets Group today announced it has added several new components to its Business Partner Program.

Level 3 has implemented joint go-to-market planning, in-depth training and competitive incentive programs, and additional Web-based planning tools. The comprehensive program enables select telecommunications agents and VARs to sell Level 3’s fiber-based IP, data and voice communications services.

The enhancements to the program are designed to facilitate the adjustments that business partners require to move up-market and sell the more complex services, such as Ethernet and IP-based VPN services, Level 3 said.

The company said it has implemented go-to-market planning, a collaborative effort between Level 3 and participants in this program, to provide a basis for sales activities that enable participants in the program to target the right customers with the right services. Level 3 also launched a series of training and incentive programs.

Additionally, Level 3 has created a Web-based tool that allows business partners to quickly evaluate the target customer’s proximity to the Level 3 network and qualify customers for fiber-based service solutions.

“Our Business Partners are an important part of Level 3’s Business Markets strategy, and we are committed to providing a comprehensive program that enables our agents and VARs to be successful in selling Level 3 services,” said Craig Schlagbaum, vice president of indirect channels for Level 3. “Since launching the enhanced program, we’ve placed a high priority on gathering feedback from participants and incorporating new elements into the program that are designed to help them succeed in today’s competitive environment.”

Level 3 Communications Inc. www.level3.com


Leave a comment

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Polls

In our Channel Influencer Awards digital issue, we highlighted eight technologies ready to "take off" in the channel this year. Which two will take off the most?

View Results

Loading ... Loading ...
The ID is: 76288